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Unless you have been living beneath a rock, you've probably heard Rebecca Black's song "Friday." You've also most likely heard a lot of people today bash the heck out of it. As Internet marketers, we should really be so lucky. This short article explains, backed up using a couple of information.

Let's get started with YouTube. When you head on over there and appear up the official video that was initially uploaded, you will find that to date it has effectively more than 45 million views. About a quarter million men and women gave it a thumbs up even though nearly one particular million men and women gave it a thumbs down. I must be so lucky to even get 1 million people to watch among my videos, let alone pan it.

Oh but it gets improved. One particular parody in the video is at present as much as 18 million views and climbing. Oddly, it has much more likes than dislikes. There is certainly one thing about that, that just scares the heck out of me. But I digress.

And if you undergo YouTube, you may locate dozens far more parodies that happen to be all in the millions of views. It virtually appears like all you might have to complete is develop a Friday parody and you happen to be an instant star. How's that for easy success?

Simon Cowell, who pretty a great deal hates anything, praised her saying that anyone who can produce that substantially controversy inside of a week is an individual he desires to meet.

And while the song itself is painfully "bad" it really is also painfully clear that this was no accident. Let's face it folks. The planet loves bad. The 50s classic "Plan 9 From Outer Space" is mentioned to become the worst film of all time. Would you like to understand how lots of people have either rented it or bought it simply to get a great laugh?

I really should have THAT type of good results.

Okay Wags, there is a marketing and advertising lesson in here someplace so are you able to please get to it?

Nothing spells death for an Internet Marketing Online Business campaign greater than dullness. It truly is worse to be totally ignored than for persons to check out what you have accomplished and say, "Oh my God... how can he even take into consideration doing such a stupid issue?"

I vividly don't forget "The Rich Jerk" from back inside the early component with the 21st century. I try to remember reading that incredibly initially sales page how he flat out proclaimed "I'm superior than you" and went on to ask the reader how extended they wanted to go on "being a loser." It was controversial to say the least. No one had ever done something like this before. And think me, he spawned imitators although they never definitely caught on like he did. Lawn Chair Millionaire comes to mind.

Controversy sells. Sometimes even poor taste sells. Now I am not advocating going out and producing the worst ad campaign that you can possibly believe of, in particular if it does not match your business persona. But there is certainly space for some innovation. Examine the JGW "Need Money Now" commercials. They are quite corny, wouldn't you say? But people like 'em. Hell, I adore 'em. The JGW Opera Commercial has over a half million views on YouTube at the moment.

Half million views to get a commercial. One particular commenter wrote "You know your promoting is excellent when individuals look for it on YouTube."

Damn straight.

Nothing puts prospects to sleep quicker than exactly the same old hum drum stuff. I see a lot of it everyday that I wonder if ANY of these people are making any money.

Okay, but if you're going to obtain inventive, you can't just throw stuff with each other. If you assume Rebecca Black's video was just thrown with each other, assume once more. Plenty of thought went into making it. The auto tune function was purposely accomplished that way so as to spoof pop music and it did a fantastic job of it. Actually, one could argue that the original video itself was a parody of pop music now.

And why not? Have you LISTENED to a few of the garbage on the radio currently that artists are wanting to pass off as legitimate art? In some techniques, "Friday" is more reputable than lots of the stuff I currently hear on Z-100, which just takes place to become the #1 prime 40 station in my location today. I hardly ever put it on since the sound coming from my speakers is just too awful to stand.

However the masses eat it up. Heck, although supposedly no one buys vinyl records any longer, in 2011, vinyl sales were close to 4 million. What I'd like to know is where men and women are getting all these record players. And also a great deal of new music is becoming place on vinyl as a result of the resurgence in recognition. I will not even get into the hundreds of millions in sales in general within this industry yearly. Heck, ITunes is creating a killing in case you haven't noticed.

But where does all this leave today's World-wide-web marketer? The answer is quite basic. Technology has produced it in order that it is very easy to come up with an ad campaign that blows away something that was carried out by specialist ad makers back in the 70s and 80s. We can make points now that could only be dreamed about years ago. And we are able to do it all from our living space. But the technologies alone isn't going to perform it for us.

We have to get started thinking outside the box. We should go back to the days when we have been young and weren't so self conscious. Recall how we would think of the stupidest games and suggestions and didn't care? The dumber a thing was, the much better. And oddly, our buddies would say, "Hey, that's cool. Let's do it." Not surprisingly that was till we got older and more sophisticated. Then all creativity went out the window. Heaven forbid we did anything to embarrass ourselves.